Thomas Fuller said some intriguing words back in the 17th century, which gained ample popularity over time. His stance that “seeing is believing” stuck around for centuries until it was implemented in the art of video marketing. Although billboards and textual forms of advertisements have their place in the marketing …
As the world becomes technology-oriented and digitized, paid search marketing has gained ample popularity. This form of marketing has taken precedence over traditional forms of marketing through its precision, accuracy, and efficiency. Pay-per-click marketing is the most widely used within the paid search marketing realm. This type of paid search …
Before we dive into the importance of search engine marketing, it’s important to know what it does. Search engine marketing, also known as SEM, is a digital marketing strategy aiming to raise a website’s visibility on search engine result pages. Therefore, all digital marketing strategies that cause your construction company’s …
As the 21st-century proceeds, the world moves from traditional to modern methods in all aspects. Marketing for various businesses has gone through the same journey. While billboards were a common norm for quite a while, all industries now operate on digital and social media marketing techniques to succeed. The construction …
You’re a construction company that’s been in business for years, but you’ve never had a digital marketing strategy. You’re not sure where to start, and you don’t have the time or money to invest in it. Imagine having a well-crafted digital marketing strategy that can help your construction company reach …
As a construction company, you know that marketing is essential to your success. After all, how would potential customers know about your business and the services you offer without marketing? Content marketing is a powerful tool to help you reach your target market and build brand awareness. When done correctly, …
If you’re like most construction companies, you probably don’t put a lot of thought into your email marketing. After all, it’s not like you’re selling products or services online-you’re in the business of building things! But the truth is that email marketing can be a powerful tool for construction companies …